Synthesia Pricing 2026: Plans, Video Minutes & Best Value
Synthesia lets you create professional videos with AI avatars — no camera, no studio, no actors. Pricing is based on video minutes and feature access. Here is the full breakdown of what each plan costs and what you get.
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Pictory
3.5/5Comparing Synthesia? If you want a tool we genuinely rate, Pictory turns scripts and blog posts into social-ready video in minutes.
Is Synthesia Worth It?
Synthesia is worth it if you produce training, onboarding, or explainer videos regularly. The free Basic plan now includes 10 minutes of video per month — a real recurring allowance, not a one-time teaser. Starter at $29/mo ($18/mo billed yearly) replaces a $500-2,000 traditional shoot per video for structured corporate content. Note the annual plans meter minutes per year (120 on Starter), so bursty producers should model their busiest month.
Annual vs Monthly Billing
Annual billing is the real discount lever: Starter drops from $29 to $18/mo and Creator from $89 to $64/mo. On annual plans minutes are pooled per year (120 minutes on Starter, 360 on Creator) rather than reset monthly — better for uneven production schedules, worse if you burn through the pool early.
Basic (Free)
For trying out AI video creation with a recurring allowance.
- 10 minutes of video/month
- 9 AI avatars
- 1,200 credits/month
- AI script generation
- No credit card required
Starter
For individuals creating occasional training and explainer videos.
- 120 minutes of video or AI dubbing/year (annual)
- 125+ AI avatars
- 3 personal avatars
- 14,500 credits/year
- 1080p exports, no watermark
Creator
For teams producing regular video content at scale.
- 360 minutes of video or AI dubbing/year (annual)
- 180+ AI avatars
- 5 personal avatars
- 44,000 credits/year
- Everything in Starter
Enterprise
For large organizations with advanced security and compliance needs.
- Unlimited video minutes
- 240+ stock AI avatars
- Unlimited personal avatars
- SSO/SAML, SOC 2 compliance
- Dedicated account manager
Cost Per Unit
On Starter annual ($18/mo, 120 minutes/year), each minute of finished avatar video costs about $1.80. A freelance editor charges $50-150/hour and an explainer takes 8-20 hours of production, so the economics hold even before counting re-records — updating a script and re-rendering costs minutes, not a reshoot.
How Synthesia Pricing Compares
Synthesia Starter ($29/mo, $18 annual) and HeyGen Creator ($29/mo, $24 annual) are now priced almost identically — the choice comes down to workflow: Synthesia is built around structured corporate training and centralized video management, HeyGen around avatar realism, localization, and short-form marketing. For text-to-video without avatars, Pictory (from $25/mo annual) remains the cheaper route.
Synthesia Pricing FAQ
Does Synthesia offer a free plan?
Yes — a real one. The Basic plan includes 10 minutes of video per month, 9 AI avatars, and 1,200 credits, with no credit card required. That is a recurring monthly allowance, not a one-time trial.
How much does Synthesia cost in 2026?
Starter is $29/month or $18/month billed yearly (120 video minutes/year); Creator is $89/month or $64/month billed yearly (360 minutes/year). Enterprise with unlimited minutes is custom-priced. Verified against synthesia.io/pricing in August 2026.
Can I create a personal AI avatar?
Yes. Starter includes 3 personal avatars and Creator includes 5, created from a short self-recorded video. Enterprise offers unlimited personal avatars.
Is Synthesia or HeyGen cheaper?
They are now nearly identical at entry level: Synthesia Starter $29/month ($18 annual) vs HeyGen Creator $29/month ($24 annual). Synthesia meters minutes per year on annual plans; HeyGen meters credits per month. Pick by workflow — corporate training (Synthesia) vs avatar realism and marketing video (HeyGen).
Not sure if Synthesia is right for you?
Read our in-depth review with real test results, or compare Synthesia with its top alternatives.